For web users, fast loading times, constant accessibility and a secure connection have long been indispensable factors. Cloudflare addresses these crucial aspects by always providing content from the geographically closest data center using a global server infrastructure. This not only drastically reduces loading times, but also raises performance to a new level. Cloudflare also ensures maximum efficiency by caching static content such as images and JavaScript files, as fewer requests need to be made to the origin server – all without compromising the user experience.

However, since search engines such as Google prefer fast websites, it’s not just the users who benefit! Cloudflare actively contributes to search engine optimization (SEO) by guaranteeing the accessibility of a website around the clock thanks to globally optimized loading times for both search engines and users. In addition, the higher visibility also significantly improves the SEO ranking.

Security is another decisive advantage: Cloudflare protects against DDoS attacks that could paralyze a website. Furthermore, a web application firewall (WAF) fends off harmful attacks such as SQL injection and cross-site scripting (XSS). This is important, for example, when sensitive data of international customers is processed. Cloudflare also improves the global accessibility of a website by optimizing network connections and reducing latency times – a real advantage, especially for regions with a weak Internet infrastructure.

Thanks to the support of modern protocols such as HTTP/3, the internet connection is even faster and more reliable. In addition, content is dynamically adapted to the user’s location using geo-targeting. This guarantees the fast loading of complex, multilingual websites – regardless of the region or language. Cloudflare therefore not only improves the user experience on a global level, but also ensures the long-term performance and security of a website.

We use Cloudflare for the websites of our internationally active customers to enable them to achieve the best possible performance when addressing target groups worldwide.